Savvy marketers are using event data to not only deliver better events but inform a wealth of marketing and business decisions. atEvent provides the analytics that all your teams need.
Make sure your event is running smoothly and foster healthy competition during the show. atEvent’s in-app performance dashboard lets reps monitor the number and quality of leads they've captured—and compare their performance to the rest of the team.
Refine your marketing and ABM strategies with deeper insights into leads and target accounts. Use atEvent-captured event data to determine whether you’re reaching the right people with your events, see the big picture of target account activity, gain a better understanding of your buying group, and inform account and lead scoring.
Compare year-over-year event performance to understand how an event aligns with your business priorities. Analyze event data, such as leads captured, attendees matching your ideal customer profile, target account engagement, cost per lead, and more.