Complete Your MarTech Stack. Drive Event ROI.
Capture relevant lead data at events and flow it seamlessly into your MA/CRM systems to automatically execute post-event campaigns.
Automate Your Post-Event Workflow
atEvent® offers MA/CRM integrations with exceptional flexibility and control so captured lead data can flow seamlessly into your systems, automatically triggering post-event engagement.
Get the Info You Need, How and Where You Need It
Customize fields in the lead capture app so reps can collect the information that matters to your sales process. Leads sync with your MA/CRM systems on the schedule you prefer, automatically triggering your campaign workflows.
Know What Action to Take—and Take It
Don’t let leads fade into the background after an event. View data-driven insights on your target accounts and prospects, and track interaction history across events by account. Add lead scores or other MA/CRM metrics, so you always know what the next steps should be for each captured lead.
Prove Your Event Drove Qualified Sales Leads
Review event intelligence such as trending qualifiers and target account activity. Use the insights to demonstrate event ROI, optimize your event budget, and further your account-based marketing (ABM) strategy. Dig deeper into persona and account trends by engaging our data scientists to enrich your data using third-party services like Leadspace, Clearbit, TalentIQ, and others.
InTouch Health Transforms Lead Follow-Up
How to Craft a Great Follow-up Email for Event Leads
Go Beyond Lead Capture with atEvent
Select Lead Retrieval Partners
atEvent’s enterprise solution offers the widest lead retrieval integrations in the industry, covering more than 75% of North American trade shows.
