Category Archives: Event tips and best practices

Check-in time at events as important for driving sales leads as in-booth time!

by atEvent | Event tips and best practices

The average visit to a company’s booth at an event lasts under two minutes in total. Here’s how quickly the window of opportunity to turn a visitor into a customer can pass you by: About one minute of that time is spent checking in the visitor, while the other minute is spent on other activities […]


Lead Gen Tips for Events

by atEvent | Event tips and best practices

As the title of our blog would suggest, the atEvent “In the Lead” blog was created to help you do just that… get ahead of the competition and “In the Lead” at your events!

In today’s post we take a close look at one of the biggest pain points when it comes to events — lead generation! Here are a few quick and easy tips to help you achieve a greater level of qualified leads generated at your events, as well as some best practices on how to convert those leads to customers once the event is over.


Welcome to the atEvent “In the Lead” blog

by atEvent | Event tips and best practices

Welcome to the atEvent “In the Lead” blog! If you’re one of the thousands of brand marketers, event planners or sales personnel who could benefit from a greater level of leads generated at events and improve conversions after the events are over, then you’ve come to the right place!

For those of you who don’t know us, atEvent launched earlier this year as a suite of fully-integrated mobile event app solutions that provide sales personnel and marketers with end-to-end visibility on their events. In just a few short months atEvent has helped companies improve customer engagement and prospect intelligence, increase leads generated at their events, turn those leads into qualified prospects, and ultimately, into customers once the event is over.